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Our Story

Jim and Mike Ring, co-founders of Ringbrothers, were born with a passion for creating cars more exciting than anything else on the road. The pair began tinkering before they were old enough to drive, barreling down the old country roads of Wisconsin with whatever pile of parts they could scrounge together.

As their ambition grew, so did their need to build faster, more powerful and more exciting machines. What was once a hobby turned into a business and their hot-rodding ways began to gain the attention of the aftermarket industry elite. The small-town boys from Plain, Wisconsin were winning awards and gaining the acclaim that was once reserved for TV builders.

Every year, Ringbrothers arrives at the SEMA Show with a new, out-of-the-box creation to unveil to the world, pushing the boundaries and breaking the norms of the industry. Whether they’re working on American muscle cars or mid-engine Italian sports cars, Jim and Mike have always tried to tackle a project with new ideas that the industry has never seen. Why? Because it’s fun!

Today, Jim and Mike Ring operate Ringbrothers out of Spring Green, Wisconsin, where they build their iconic street machines, design and produce aftermarket parts, and work on local cars in their auto body shop. In many ways, the boys haven’t changed all that much since their early days tinkering with whatever cars they could get their hands on. Only now the builds have more power and are desired the world over.

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